Job Description
About Gray Media: Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About KFYR: KFYR-TV, the NBC and FOX affiliate and trusted News Leader for central and western North Dakota, is part of the Gray Television family. For more than 70 years, we’ve delivered award-winning local news, weather, and sports across multiple platforms. We’re committed to telling stories that matter — on air, online, and on every device.
Job Summary/Description: We’re looking for a creative, driven, and versatile On-Camera Digital & Linear Content Creator to join our team in Bismarck. If you’re passionate about engaging audiences and thinking beyond the newscast, this is the role for you. The Digital & Linear On Camera Content Creator will produce, deliver, and appear in engaging content across all platforms. Digital (website, streaming, social media) and linear (television/newscasts). This role requires someone who is comfortable in front of a camera, behind the scenes, and can quickly turn around content in breaking news scenarios. You’ll be a bridge between the newsroom, digital team, and broadcast production, ensuring consistency, quality, and audience growth across platforms.
Duties/Responsibilities include, but are not limited to:
On camera presence: - Appear in segments for linear/television broadcasts and digital platforms (e.g., social video posts, live streams).
- Conduct interviews, voice-overs, and live hits as needed.
Content creation/production - Conceive, gather, edit, and deliver video content for web, social media, streaming, and linear broadcast.
- Produce both short form (social clips, promos, teasers) and longer format work (feature stories, broadcast segments).
- Write scripts, copy, headlines, and captions suitable for each medium.
Linear / broadcast work - Assist or lead in production of TV newscasts: work with producers, other anchors, and control room staff.
- Help plan broadcast segments: rundown, timing, graphics, video packages.
- Coordinate with technical/production teams to ensure broadcast-ready content (audio/video/graphics quality).
Collaboration & communication: - Work closely with other anchors, reporters, producers, videographers, digital team, and graphics.
- Coordinate with broadcast and digital leadership on content planning.
- Provide feedback on content performance and suggestions for improvement.
Branding & quality control: - Maintain the station’s editorial standards and brand voice.
- Ensure visual and audio quality meet broadcast and digital specs.
- Follow journalistic ethics, fact‐checking, and legal/regulatory compliance.
- Create and edit video content for both broadcast and digital platforms, including news segments, promos, social media reels, and special features.
- Collaborate with reporters, producers, and the marketing team to deliver consistent, high-quality storytelling.
- Develop creative concepts for digital-first content that enhance viewer engagement.
- Manage content distribution across KFYR-TV’s website, app, and social media channels.
- Stay on top of digital trends, audience insights, and analytics to help shape strategy.
- Shoot, write, and edit original stories when needed for both linear and digital audiences.
- Ensure all content aligns with KFYR-TV’s brand voice and journalistic standards.
Qualifications/Requirements: - Bachelor’s degree in journalism, communications, marketing, or related field preferred.
- On camera presence: confident, articulate, camera-friendly presentation skills.
- A good news room citizen
- Open to critique
- Strong writing skills. Proficient in AP style.
- Experience in front of the camera (reporting, segments, interviews), as well as production/editing work.
- Comfort with fast-paced newsroom environment; flexibility to work odd hours, breaking news, shifts during evenings/weekends if required.
- Strong video production and editing skills
- Proven experience creating content for both television and digital media.
- Understanding of social media strategy and platform-specific storytelling.
- Excellent photography and visual communication skills.
- Ability to work independently and as part of a collaborative newsroom team.
- A creative mindset with a passion for innovation in local storytelling.
Preferred: - Previous experience in a TV station environment.
- Experience in streaming/live events.
- Basic graphic design or motion graphics skills.
- Strong analytical mindset: using data to guide content decisions.
If you feel you’re qualified and want to work with a great group of people, go to , you may type in the job title, station call letters, or click on "apply now" , upload your resume, cover letter, and references (Current employees who are interested in this position can apply through the
Gray-TV UltiPro self-service portal ) KFYR-TV/Gray Media is a drug-free company Additional Info: Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
Job Tags
Odd job, Local area, Shift work, Weekend work, Afternoon shift,